You don’t find your purpose, you build it (HBR)

A newly-hatched turtle sets off to live its purpose

Mark Twain famously said that,

“The two most important days in your life are the day you are born and the day you find out why.”

The Harvard Business Review recently published an article about ‘finding out why’. It argues that our life’s purpose isn’t something we find but rather something we build. It might not be only one thing and it might change over time.

Inner Leadership agrees, partly. We see life purpose as something that’s probably fixed but certainly our understanding of it changes over time. And there might be a thousand different ways of putting it into practice. The point is to start somewhere and improve.

Inner Leadership provides tools for quickly finding your best understanding of your purpose today. Then it helps you find more ways of putting that into practice, which immediately brings more focus and enthusiasm. And as you move forward, your understanding will then deepen and change. Then you can repeat the process.

Viktor Frankl called our search for purpose and meaning our “highest calling.” Scientists have even found that living our purpose changes our genes.

Do you know your life purpose? Would you like to understand it better? Would you like to find more ways of putting it into practice?

Adapted from Inner Leadership: tools for building inspiration in times of change.

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Photo By Jolene Bertoldi via

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