Every now and then it is important to reflect on the progress being made. Are we heading in the right direction? Are our key audiences understanding us in ways we want to be understood? Are we on track to build the vision we want to create?
Even apparently ‘negative’ feedback can be useful, because it helps us change our messages and refocus our resources.
So this week it was particularly heart-warming to receive a message with the following feedback on The Churning and this blog, from a managing director of sustainability leadership and international business development:
“An outstanding book. Inspirational and uplifting, a beacon of light in the social media jungle. Thank you!”
Thank you also, for this feedback! It is good to know that we are not only bringing practical tools, but also inspiration and a “beacon” for a better way.
Have a great weekend!