A recipe for creating inspiration

If you want to create something new in the world, your first task is to inspire people to want to make it happen.

As the pilot and poet Antoine de Saint Exupéry put it:

“If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.”

The more successfully you achieve this, the more inspired people will be to join you, stick with you, and deliver enthusiastic results.

And the way you achieve this is by forming your own unique combination of seven fundamental building blocks:

• A clear definition of the problem 
• A clear definition of the future you want to create 
• Clearly defined first steps to get there 
• Articulated in a way that is meaningful for your audience 
• Expressed authentically by you 
• Explaining why your vision matters  (the principles, ideals, or values it upholds) and
• Asking your audience to make a choice: Are you with me?

Then, when combine these elements them in a way that makes your audience long for your project to happen, you won’t need to assign them tasks or ‘drum up people to collect wood’ — they will do all that for themselves. Another step to becoming antifragile in a time of change.

Are you and the people around you longing for the project you are working on to succeed? What would happen if you were?

Adapted from Inner Leadership: a framework and tools for building inspiration in times of change.

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Photo By Bruno Girin via StockPholio.net