A recipe for creating inspiration in a time of change

If you want to create something new in this world, your first task is to inspire people to want to make it happen.

Or as the pilot and poet Antoine de Saint Exupéry put it:

“If you want to build a ship, don’t drum up people to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.”

The more successfully you do this, the more inspired people will become to join you, stick with you, and deliver enthusiastic results.

The way you create this inspiration is with your own unique combination of seven basic building blocks:

And when you combine these elements in a way that makes your audience long for your project to happen then you won’t need to assign tasks or ‘drum up people to collect wood’ — they will do all that for themselves.

This is another step to becoming antifragile in a time of change.

Are you and the people around you longing for the project you are working on to succeed? What would happen if you were?


Adapted from Inner Leadership: a framework and tools for building inspiration in times of change.

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(And remember: you don’t learn to swim by reading about swimming, you also need to practice.)


Photo By Bruno Girin via StockPholio.net

2 Replies to “A recipe for creating inspiration in a time of change”

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